Marketing guerilla: fake-fake-blogs

In last months, there has been a lot of noise about fake blogs, companies creating dummy blogs to praise their products, acting like a real personn who really like this product. It’s not new, it has been used for years on www.amazon.com by authors using fake identities to praise their own books. After a new…

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BEAM Robotics: electronic art life

From Wikipedia: The word “beam” in BEAM robotics is an acronym for Biology, Electronics, Aesthetics, and Mechanics. This is a term that refers to a style of robotics that primarily uses simple analog circuits instead of a microprocessor in order to produce an unusually simple design (in comparison to traditional mobile robots) that trades flexibility…

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